Algeria pavilion - World Expo 2010

The Shanghai Expo 2010 evolved around the theme "Better City - Better Life". Our concept took inspiration in Ghardaïa, the famous Algerian Sahara desert city.  The scenography led the visitors through its streets, filled with exhibits. The path went up to the roof level. Here unfolded a spectacular projection onto the roof landscape of the desert city, presenting a rich visual journey through Algeria - its past, present and future. The film production was an adventure in itself, taking us deep into the Sahara desert. Film production by Sugar Films.