Philips Lighting - Automechanika 2014
At the Automechanika 2014 in Frankfurt, Philips Lighting had an anniversary to celebrate - 100 years ago, Philips sold its first light bulbs for cars. Now, every third car has a light bulb made by Philips. The festive mood inspired to a 'House of Fun' stand concept that was embraced immediately by the client. The resulting stand stood out with its extreme height and playful character, while maintaining a sober white colour scheme for successful onsite lighting presentations.
