STIHL - Brand World submission
STIHL, the German developer and producer of tools that made world fame with their chainsaws, put out a prestigious competition for concept and design of their new brand world just outside Stuttgart. Our proposal was inspired by the likes of Nike, developing heroic working scenes and a sense of excitement. Abenteuer Arbeit (The Adventure of Work). The proposal ended up favorite of the Stihl family but ended just second after all. The concept led to an invitation for developing the new generation of Stihl showrooms.
